By Lindsey Kelleher
Stop by during your lunch break and get a sandwich from the deli.
Need an appetizer for the party this weekend? Pick up some chicken wings already made.
Customers can get these items and more at the new ShopRite of Wayne.
When the Inserra family built their new mega-sized store at the former Wayne Hills Mall location, their vision was to provide a bevy of on-the-go and more healthy meal options with the health-conscious mind in mind.
“In the past several years, we have seen a real shift in consumer interest and demand for healthy food options,” said Inserra Supermarkets CEO Lawrence R. Inserra Jr. “People are increasingly making the connection that food and health are aligned.”
Inserra Supermarkets runs ShopRite of Wayne and multiple other ShopRite locations in North Jersey.
The new Shop Rite has restaurant-quality kitchens staffed by professionally trained chefs. Meals for breakfast and lunch are made ready to eat every day.
On-the-go meals are made from scratch on site. Blackened salmon, grilled chicken, chicken tenders, butternut squash, farro, green beans and lasagna are examples of entrees and side dishes that people can buy if they are looking for a quick and easy meal that doesn’t require kitchen prep work. Just heat in the microwave, on the stove, or in the oven and the meals are ready to eat in minutes.
Snacks, soups, salads, and sandwiches are also made ready to eat.
“Our ShopRite kitchen made items are popular and in high demand by families, school-aged children, singles and retirees because they are delicious, convenient, healthy and available in a variety of menu options,” said Inserra Jr.
The new ShopRite of Wayne is part of a larger project to revitalize the Wayne Hills Mall, which was demolished in 2019 to revamp the site. It was formerly located on Hamburg Turnpike in the Plaza Square shopping center. The new ShopRite opened on Halloween and had a soft grand opening with a ribbon cutting ceremony on Oct. 29.
The store is also part of a bigger movement on Inserra’s part to build larger stores to keep up with a fast-paced society in which people crave quick and convenient options that minimize the amount of time they spend cooking and waiting on-line to pay for their groceries.
Restaurant quality kitchens make it possible to provide customers with meals that are simple, easy, and healthy and the area with self-checkout registers allow customers to scan and pay for their groceries themselves – without help from supermarket staff members.
Building restaurant quality kitchens in the new ShopRite of Wayne as well as its other stores is part of Inserra’s move to keep up with customers’ demands for simple, easy, and healthy meal options.
Inserra has ShopRites throughout New Jersey, with some of the closest locations to Wayne being in West Milford, Wyckoff, and Fair Lawn.
“We’re happy the Inserra family stayed in town,” said Wayne Mayor Chris Vergano during the ribbon cutting ceremony.
Vergano is a longtime resident of town who frequented the former ShopRite and saw the new ShopRite project grow from its beginning.
“We look forward to the revitalization of the rest of the mall,” said Vergano. “This is called redevelopment, and this is when it’s done properly and if you look around it couldn’t be done any better.”